Client: Bath Abbey
Directed by: Luke Maitland
We were commissioned to create this animation showing how the Footprint project would benefit the community, environment and physical structure of Bath Abbey. The Abbey needed to show that change has always been part of its history, and that the work carried out would simply be a continuation of this. We brought in the community aspect by imagining the spaces as they might look when they had been completed, then showing members of community talking about how they were being used.
The film has been extremely successful in helping to promote the Footprint project, in a way that is friendly, engaging and informative. Stills from the animation have been used widely in the Abbey’s print based marketing and promotional material.